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Roethlisberger is the new McNabb

Big Ben and his mom will record Campbell’s Chunky Soup commercials.

Brenda Roethlisberger is about to become a star. Just don’t call her Big Brenda or, for that matter, Big Mama.

Ben Roethlisberger and his mother will start shooting a national commercial next week for Campbell’s Chunky Soup. The Steelers’ quarterback will also be joined by a group of his closest friends: his offensive linemen.

The $2 million shoot will take place at Heinz Field over the course of a week and employ 55 to 60 people, including a local crew. It is the latest in Chunky Soup’s Mama’s Boys campaign that has featured Eagles quarterback Donovan McNabb since 2001.

Don’t worry about McNabb, though – he’s still in as well.

Chunky Soup also will film two other commercials as part of its series, with McNabb and Seattle quarterback Matt Hasselbeck and their moms. All three will be shown starting the week of Sept. 7.

It strikes me that they had always wanted to add a Super Bowl winning Quarterback, but Tom Brady was tied up with too many other endorsements. They got McNabb before he had been on the endorsement scene for too long. Looks like they are looking to do the same with Hasselbeck and Roethlisberger.

I find it interesting that both of Pennsylvania’s NFL quarterbacks are now Chunky Soup endorsers.

 
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Well, that knocks the Steelers out of contention this year.

Two things will put you on the shelf for a season (or your team): Madden and Campbells.

Posted by Josh Cohen | June 8, 2006 | 07:59 am | Permalink
 

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