Anything it takes to make people come watch a horse race at the track approximately every twenty minutes. From Harnessracing.com-
Starting with the Friday evening, Oct. 16, program at 7:05 p.m., the Isle Pompano Park is offering free programs for its own live cards to all on-track patrons and horsepeople.
“Weâ€™ve studied it and just finalized our plan late in the noon hour on Wednesday to move forward with this initiative as quickly as possible,â€ says the Isle Pompano Parkâ€™s director of racing operations, John Yinger. â€œThere is a cost to doing it but we feel it can only drive on-track attendance and handle in the the right direction. Already the feedback is overwhelmingly positive from horsepeople and the fans here on Wednesday night that we informally mentioned it to.â€
He adds the South Florida track is going into a hurry up offense to get the word out.
No mention of this in the local media but that isn’t surprising. Harness racing has never gotten the coverage the thoroughbreds do.
Pardon the pun, but I’m betting tip sheets won’t be free.
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